(Pics) Shoppers strip down to their underwear for sales offer at clothing store

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The bargain hunters bared all for the The Seminaked Party and queued for hours to get their hands on free and discounted clothes





Shoppers stripped down to their underwear to get their hands on free clothes in possibly the most outrageous sale ever. Spanish clothing brand Desigual organised The Seminaked Party in the cities of Rome and Turin to kick start its January sales.

The first 100 customers through the door were promised a free outfit if they came without any clothes. The rest of the half naked crowd got 50% off the summer collection as a thank you for their efforts this weekend.

Girls sprinted inside to ensure they didn't go home empty handed as well as half naked. And even the men got involved, turning up in small boxers to give the girls a run for their money.

The parties have previously been held in Madrid, Barcelona, Paris, US cities and London since the brand first launched its campaign in 2005.

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